Forward Thinking Way Back When...

Last year saw a lot of firsts for me: my first new Harley, my first trip 'home' to Milwaukee, and my first week-long motorcycle adventure to celebrate 115 years of all that is Harley-Davidson.

This year will find me back to Wisconsin, my first solo trip by motorcycle, and my first Annual Dealer Meeting in Milwaukee. In fact this year marks the 100th Anniversary of Dealer Meetings.

First Convention Booklet Cover

Just before the annual motorcycle show in Chicago, the founding fathers invited dealers to Milwaukee -that was November 1919. In the years prior many dealers flocked to the factory, since it's close to Chicago, and conveyed what their customers wanted as well as to get technical training.

Dealers getting briefed on the 1936 EL, November 1935

The first ever National Dealer Convention was quite noteworthy!

"It was truly a successful event... from the standpoint of the dealers and those who troubled to pack their kits to come to Milwaukee, as well as from the standpoint of the promoters of the idea." ~Motorcycle and Bicycle Illustrated: Nov. 27, 1919 

A welcome as BIG as it gets!

Harley-Davidson recognized even back then that their dealerships are 'on the ground' with the customers, and were quick to listen to what they were saying.

Legendary "Dot" Robinson and a 1957 K Model

With that in mind, fast forward to today: What is it you'd like us at FX Caprara Harley-Davidson to convey to the MoCo for you??